Has it ever happened to you that you walked down a street and saw the following sign:
Did it make you take out your phone or tablet and scan it? If you haven’t yet, be prepared to, looks like QR codes are taking over.
But what are they really?
QR codes come from Japan and it stands for Quick Response, they are basically paper-based hyperlinks that look like squiggly lines shaped like a box, intended for people to scan them as barcodes and poof, magically, information about a product will appear on your handheld device. In other words, it is the fastest way for a marketer to send the message to the user, ex: User walks down the street, sees the QR code on a store window about shoes, user scans the code and boom – User receives marketer’s message in less than 10 seconds.
It is now end of 2011, it looks like QR codes are just starting to take over the advertisement world. It’s not only big corporations like Starbucks, Ford and Calvin Klein (just to name a few) who are using QR codes, nowadays, anyone can generate the code and post it just about anywhere. I’ve seen it on business cards, pamphlets and even everyday people use it in a way to get new users to follow them on twitter or “like” their facebook page, the list goes on.
The bottom line is people want information and they want it as quick as possible, QR barcodes can give them that, which makes everyone happy. So as the rise of Smartphone users continue to grow, it looks like QR codes are here to stay.
If you want to generate your own code, you can find a few online sites likehttp://qrcode.kaywa.com , and it’s all free of charge of course.
Here is the one I made for My Blog :
Did it make you take out your phone or tablet and scan it? If you haven’t yet, be prepared to, looks like QR codes are taking over.
But what are they really?
QR codes come from Japan and it stands for Quick Response, they are basically paper-based hyperlinks that look like squiggly lines shaped like a box, intended for people to scan them as barcodes and poof, magically, information about a product will appear on your handheld device. In other words, it is the fastest way for a marketer to send the message to the user, ex: User walks down the street, sees the QR code on a store window about shoes, user scans the code and boom – User receives marketer’s message in less than 10 seconds.
It is now end of 2011, it looks like QR codes are just starting to take over the advertisement world. It’s not only big corporations like Starbucks, Ford and Calvin Klein (just to name a few) who are using QR codes, nowadays, anyone can generate the code and post it just about anywhere. I’ve seen it on business cards, pamphlets and even everyday people use it in a way to get new users to follow them on twitter or “like” their facebook page, the list goes on.
The bottom line is people want information and they want it as quick as possible, QR barcodes can give them that, which makes everyone happy. So as the rise of Smartphone users continue to grow, it looks like QR codes are here to stay.
If you want to generate your own code, you can find a few online sites likehttp://qrcode.kaywa.com , and it’s all free of charge of course.
Here is the one I made for My Blog :
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